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Project Details

Client: MASSEY FERGUSON

PROJECT: RETAIL FIXTURE SYSTEM

Agency: ASM GROUP

SOFTWARE: Illustrator, Photoshop, FormZ

CATEGORY: TECHNICAL DOCUMENTATION

This custom fixturing system for Massey Ferguson had to be documented thoroughly as the final production was handled by a manufacturing vendor in China. 

Detailed scale 3d models were created for each fixture, individually rendered, and imported into Illustrator to add production notes and specifications.

I also did a large amount of design engineering for this project in order to simplify manufacturing and reduce costs.